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Getting Your Hands Dirty With Social Media – The Challenge Week 4

January 31, 2012

Are these hands raised in victory or surrender? Photographer: Saint Huck (under Creative Commons via Flickr)

Last week participants in The Canadian Songwriters Social Media Challenge, hosted by The Songwriters Association of Canada, and sponsored by Bandzoogle, Reverbnation & CyberPR, took a giant leap in their online branding by looking at their websites – the home base of their online presence.  Based on the book, “Music Success in 9 Weeks,” by Ariel Hyatt, songwriters across Canada have been carving out time from their creative pursuits, to tackle the business aspect of their craft.  As a result, domain names were purchased, new websites were launched and existing websites were tweaked.  To visit our websites or view our blog entries CLICK HERE.

With websites established as a foundation, participants are now ready to tackle Week 4 – setting up social media.  For those who are not social media savvy, the book proves to be a great primer.  And for those who are already engaged online, the challenge is to develop an overarching strategy while choosing to use the right tools in an integrated way that a) won’t take up your entire life and b) will support the goals set out in Week 1.  Facebook, Twitter, Google Plus, Flickr, Reverbnation, Hootsuite, TweetDeck, Instagram…well, the list goes on!  Good luck to all our participants as we get our hands dirty in the trenches of all things social media.

If you’ve been tracking with the challenge, you will notice that the number of comments from Week 1 to Week 3 have already decreased significantly.  Some have been distracted by life, while others have continued to mull over their pitches as instructed in Week 2.  But we’re not counting anyone out until Week 9!  How many of 61 registrants will make it to the finish line?

Okay participants, please post the following:

1.  Link to this week’s blog entry.
2.  A list of any social media assets you started this week! (i.e. anything that didn’t exist before this week)

34 Comments leave one →
  1. February 4, 2012 12:59 pm

    Hello…where is everyone? …am I in the right spot?
    My vlog for Chapter 4 – Social Media via Seagull:

    Best, T

    • February 6, 2012 12:29 am

      That is so funny…I had to replay it again to get my belly laughs rolling. “You can’t borrow an egg from a tweet”….great stuff!! And love, love the accent!

    • February 6, 2012 6:58 pm

      Yes, Tracy. In the right spot. I love your vlog! Your creativity is makes me laugh. Makes me want to challenge to see if I can come up with something as humorous. Keep ’em coming.

  2. February 5, 2012 11:43 pm

    Hi I hope this is right- here’s my blog entry for Chapter 4

    5 social media additions: FB Fan page, Reverbnation Band Profile, CD Baby Store, Flickr,, reinstalled Instagram and Music Alley.


  3. February 5, 2012 11:45 pm

    Hey guys!

    Here’s my week 4 blog!

    This week, I started profiles on Flickr, Ariel Hyatt’s Mastermind Forum, and on Music Alley. 🙂

  4. February 6, 2012 12:41 am

    Oh, wow….Jessica…you sure had a busy and productive week. Looks like you’re ahead of the curve with this social media business.

  5. February 6, 2012 12:45 am – This week’s blog is about audience, product and social media.

    The only new tool I started using it basically pulls forward your most engaged Twitter followers from the noise.

  6. February 6, 2012 12:55 am

    Am I a Luddite? …..Week 4 – blog.

  7. February 6, 2012 8:32 am

    My blog for week 4 – for all you gardeners!! In a nutshell – we need to pick and choose which social network variety makes sense for our zone 😉

  8. February 6, 2012 3:17 pm

    Social Media Party!!! Wooohooo!!! Can you get real friends there, though? ;p

  9. February 6, 2012 4:32 pm

    “Social Media And The Theory Of Everything”

    My week with social media: Before I started this challenge, I already had a fairly extensive online presence set up. This week I did tweaks, adding a few apps and touching up existing profiles. I also tried out a few new apps to integrate my profiles.

    Here is my to-done list:
    Started off by adding CDbaby store widget to Facebook page. But, I took that down and replaced it with a bandpage from -which is now my fancy new landing page for non-fans on my Facebook page.
    Added soundcloud player to website
    Added funky “follow me” button to website
    Added twitter “follow me” to reverberation

    Did some long overdue weeding on my twitter account using

    Checked out a couple of analytic sites: (my score jumped from 35 to 52 in 7 days! Pretty fun.) and (not as useful, probably won’t continue to use it).

    Created a bunch of Q&As to add to my site using (to-do: still need to embed it on my site.)

    Signed up for hootsuite (didn’t end up using this one) and This one is cool, but still wrapping my head around my feelings of sending out tweets when I’m not online. It’s also a little restrictive about scheduling tweets… seems like a lot of work if I want to skip any of their pre-set tweeting times. We’ll see how it goes over the next little while whether or not I continue to use it.

    Registered with Set up a profile, uploaded 3 songs. Cool thing is: one of my songs appeared on a podcast: Radio Orphans Podcast from Minnesota within 24 hours.

    Submitted blog feed to though I’m not sure they’ll actually pick it up, since I’m not in their database already.

    I think that about covers it.

    • February 6, 2012 9:52 pm

      D’oh! Forgot to list my Social Media additions.– went from 25 to 47 in a week. Huh.
      Installed RootMusic onto Facebook Fan Page and also Reverbnation and FanBridge
      Created Music Alley account and uploaded a few songs
      Tried but felt confused and didn’t go back. Maybe later.
      Installed Tweetdeck but actually prefer regular Twitter. Feel weird about ghost tweeting.
      Added “Music” to my Fan Page to distinguish b/t it and my personal page
      Did a lot of trying to cross-pollinate things (ie. follow me here, link there, etc)

      I’m in the process of compiling a list of sites, like topspin, lastfm, sonic bids, bandcamp to investigate at a later date… Definitely everything will require a re-look down the road… some day.

      Also, some of your to-done lists have now become my to-dos. Thanks– I think! ;p

  10. February 6, 2012 11:43 pm

    1. Link to this week’s blog entry:

    2. A list of any social media assets you started this week! (i.e. anything that didn’t exist before this week):
    -rootsmusic bandpage
    -Music Alley (submitted)

    -set up ReverbNation for upcoming album upload (March 2012)

    + synched these sites to each other and synched mobile phone to all existing social media and installed apps relevant to above list!

  11. February 7, 2012 12:31 am

    1. Week 4 Blog Entry:
    2. Less is More. I installed 1Password and Instapaper. Blew out and reorganized RSS in Mail, NetNewsWire, and Google Reader. Got FB working on iPhone, checked in again at ReverbNation.

  12. February 7, 2012 11:18 am

    Week 4 Blog Entry:

    The new things I’ve mixed myself into are: Tweet Deck, all things Flikr, Twitter Tweet FB, Selective Tweets, Facebook 2 You Tube, Facebook iLike app,, Music Alley.

    I’ve decided to back to my reverbnation website for my homepage.
    Here’s the link again :

  13. February 7, 2012 3:26 pm

    1. Week 4 blog entry:

    2. Started this week: Linked In, Klout, YouTube, FanBridge

  14. February 7, 2012 4:18 pm

    Here it is! Week #4.

  15. February 7, 2012 8:16 pm

    OK… better late than never! Here is my Week 4 Blog… complete with all the good stuff about Social Media, and my progress on my goals so far!


    Social Media Signups: Twitter: @AdriAnneR_Music

    Already had Facebook, Reverbnation, Soundcloud, & Bandcamp.

    • February 7, 2012 11:20 pm

      Hey Adri-Anne…do you use Sonicbids as well? I’m thinking about canceling mine.

  16. February 7, 2012 11:19 pm

    Hi y’all…thanks for the kind words about my article, for those of you who read it yesterday. Well, I’ve learned lessons this week in the art of patience:

    I’ve also learned how to post pictures on my blog, and have added videos to my Facebook Bandpage….not too shabs for a former luddite I say!

  17. February 9, 2012 4:11 pm


    Rootmusic Bandpage
    Google Docs

  18. Mrs Gloria Wilson permalink
    February 10, 2012 5:33 pm

    How about having this printed in Songwriters Magazine for the older songwriters who are not very good on computers. Would appreciate an answer. Thanks.

    • February 16, 2012 8:27 am

      Hi Gloria,

      This is a great idea and we will work towards having more content that will empower Songwriters to market themselves online.

      Thanks for your feedback!


  19. February 12, 2012 2:37 am

    To say I’ve been distracted is an understatement.
    (Not making excuses…) But, between resuming a rotating shift, looking after my family and continuing production on my album to get it ready for the Spring release… talk about distracted.

    I’m trying to get back on the social media horse. I plan to be (caught up) and running again this week. I just have to somehow find the 25th hour in the day to accomplish all the stuff set before me.


  20. February 13, 2012 11:54 pm

    I’ve fallen a week behind due to illness, so here’s week 4 blog entry:

  21. February 14, 2012 10:33 am

    The link to my blog post on this week’s challenge

    I was intrigued by
    Trying it out to manage my Twitter follows. Easy to set up and curious to see the value it brings.

  22. February 18, 2012 12:20 pm

    Here’s my entry….but after looking at all your entries, 7 websites is looking like a pretty slim number! Many of you are on so many other sites and using so many different applications…. I can’t follow!! And I thought 7 was a lot 🙂 haha

    1. Week 4’s entry: The iPhone 3 and Trans-Canada Highway Mooose!
    2. New things I’ve joined:
    – Twitter
    – Downloaded the instagram application, but have yet to register…. 🙂

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